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How to Build Your First Email List?

How to Build Your First Email List?

According to HubSpot, it costs 5 times more to get a new customer than to retain the existing client. That is why targeting on keeping the customer at the platform is one of the key missions of digital marketing, so businesses spend great investments on this purpose.  But what if we say there is an […]

7 Benefits of Email Marketing That Can Help Your SEO Efforts

7 Benefits of Email Marketing That Can Help Your SEO Efforts

It isn’t easy to imagine a more straightforward marketing tool than an email campaign. As an SEO, you probably think that it cannot be useful during your performance boosting. But be sure that emails could be at the same level of effectiveness as site links, SERPs, and keyword research. Usually, email marketing is applied for […]

Black Friday: how to boost sales with SMS marketing

Black Friday: how to boost sales with SMS marketing

Black Friday, the beginning of a hectic holiday shopping season, is a must-do for retailers and marketers. When used an appropriate way, SMS marketing is a powerful channel to nurture commitment and loyalty from your contacts and is particularly well suited to successful communication at this moment of the year. Here are some hands-on tips […]

Black Friday: generate more sales and retain customers with automation

Black Friday: generate more sales and retain customers with automation

Black Friday will kick off on November 27th. Despite the health crisis, Black Friday remains a major event. This period often means a tenfold increase in workload for online sellers and marketers. By automating the sending of email and SMS campaigns, you’ll save valuable time that can be useful for managing other logistics or operations […]