Tips to improve your email newsletter results, stay up-to-date with our email marketing software features, and stay on the cutting edge of email marketing and newsletter tech news.
The popularity and continuous improvement of artificial intelligence tools enable definite productivity gains but also raise numerous legitimate questions across all professional sectors… including yours! Sectors and professions that are predominantly creative tend to harbor a certain wariness towards AI, and this caution, at first glance, is as understandable as it is founded. To celebrate […]
When you think of CRM (Customer Relationship Management), what comes to your mind? Too complicated? Too expensive? A tool only for large companies? Well, think again! Today, we invite you to take a fresh look at this common perception of CRM. You’d be surprised how accessible and useful CRM has become, even for small and […]
Landing pages play a crucial role in the success of your online marketing strategy. They are specially designed to convert visitors into leads or customers depending on the objective of your campaign, and can appear, for example, in your marketing emails through a CTA. In other words, a well-designed landing page can be the difference […]
SMS marketing aims at sending promotional or transactional messages and campaigns by SMS. These messages can be used to send offers (such as seasonal sales or flash sales), to invite contacts to an event or to send alerts and notifications for transactional purposes (order tracking, appointment alerts…). When is it worth it to send business […]
In today’s cut-throat digital marketing field, gaining and engaging email subscribers can seem like a daunting task. With an almost endless choice of content, prospects are getting pickier than ever about what they want to see in their inboxes. This leaves marketers scrambling to find new and innovative ways to get their foot in the […]
