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Email Marketing Delivered: Mailify's Blog

Tips to improve your email newsletter results, stay up-to-date with our email marketing software features, and stay on the cutting edge of email marketing and newsletter tech news.

Email Marketing

Everything you need to know about email marketing! We like to call ourselves experts in this field, and in this category we aim to offer you a wide variety of facts about it.

What is email marketing? Email marketing is said to be one of the strongest marketing channels. It consists of mass-mailing a campaign, which can include discounts, an invitation or simply information, to your list of contacts, so you can communicate with them and engage them. It’s a direct marketing strategy and it’s highly efficient!

The latest news; the email marketing world also follows the trends, and we’ll keep you updated on the latest ones! Everything related to newsletter campaigns and it’s changes, you will know!
It’s features; mailing apps and every tool they can include, and which is the best way to use each of them. Drag-and-drop design editors, tracking tools so you can track your success with data and statistics, email newsletter templates…
It’s advantages: email marketing is becoming more and more popular and it’s for a good reason! It’s amazing ROI (return of investment), mailing app’s and its deliverability, it’s effectiveness… sending newsletter campaigns is the best way to communicate with your subscribers and to create brand awareness, so don’t sleep on it!
Tips and tricks; how to create fantastic campaigns? When to send them? How to test which email marketing strategy works better than another? We’ll give you all the advice you need so you become an expert!

Why SERP Analysis Is Important for Your Email Marketing campaign?

Why SERP Analysis Is Important for Your Email Marketing campaign?

It’s common knowledge that email marketing is good for both your sales and SEO profile. Email marketing allows you to target qualified leads and increase site traffic at the same time. Doing your SEO well can help make your email marketing campaign better. The knowledge you get while doing it and the tools used for […]

What will be your email campaigns strategy in the summer?

What will be your email campaigns strategy in the summer?

Should your customers’ and prospects’ holidays spare you from sending email campaigns? Of course not! But you still need to think it over and apply specific rules to remain active and effective during the summer break!     Even on holiday, your clients will remain wired Going on holiday is not (any more?) necessarily a […]

Summer sales or how to turn SMS marketing into a game changer

Summer sales or how to turn SMS marketing into a game changer

SMS is obviously one of the most effective and reliable communication channels: over 90% of messages are read 3 minutes maximum after they’ve been received. The sales period, an intense period of purchase, is a key moment to communicate by SMS with your customers and see your results take off!   Our advice for successful […]

Sales : Ready, set, go and communicate !

Sales : Ready, set, go and communicate !

In most european countries, summer sales are around the corner. While finding the best deals can turn into a real art for some customers, communicating well is key for marketers during this period of the year. You have to be able to differentiate yourself from your competitors, make an impact on people’s minds in an […]

New email templates for father’s day

New email templates for father’s day

Now that Mother’s Day is over, it’s time to think about your marketing email communications for another highlight of the year: Father’s Day. Although less publicized and a little less celebrated than Mother’s Day, Father’s Day is still a must-attend event. Are you ready to put Dads in the spotlight on June 16? What could […]

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