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Email Marketing Delivered: Mailify's Blog

The email marketing blog by Mailify: find all the information about email marketing on

email-marketing-software.biz

Email Marketing

Everything you need to know about email marketing! We like to call ourselves experts in this field, and in this category we aim to offer you a wide variety of facts about it.

What is email marketing? Email marketing is said to be one of the strongest marketing channels. It consists of mass-mailing a campaign, which can include discounts, an invitation or simply information, to your list of contacts, so you can communicate with them and engage them. It’s a direct marketing strategy and it’s highly efficient!

The latest news; the email marketing world also follows the trends, and we’ll keep you updated on the latest ones! Everything related to newsletter campaigns and it’s changes, you will know!
It’s features; mailing apps and every tool they can include, and which is the best way to use each of them. Drag-and-drop design editors, tracking tools so you can track your success with data and statistics, email newsletter templates…
It’s advantages: email marketing is becoming more and more popular and it’s for a good reason! It’s amazing ROI (return of investment), mailing app’s and its deliverability, it’s effectiveness… sending newsletter campaigns is the best way to communicate with your subscribers and to create brand awareness, so don’t sleep on it!
Tips and tricks; how to create fantastic campaigns? When to send them? How to test which email marketing strategy works better than another? We’ll give you all the advice you need so you become an expert!

Black Friday : how to stand out?

Black Friday : how to stand out?

November 27 should be marked in red on your calendar. Black Friday is one of the biggest sales events of the year and also announces the opening of sales for end-of-the-year celebrations. However, due to the health and economic crisis, Black Friday 2020 will be special compared to previous editions. This major event should take […]

7 Cognitive Psychology Hacks for a Winning Email Marketing Script Creation

7 Cognitive Psychology Hacks for a Winning Email Marketing Script Creation

Modern marketers have so many different resources and data to use and apply in their marketing strategies. From design tricks to SEO strategies, they have so many available tools and tricks up their sleeve.  The same goes for writing email copies that convert and easily achieve the goals you’ve set for them. And, in the […]

Affiliation with Mailify: an easy way to generate revenues

Affiliation with Mailify: an easy way to generate revenues

In an advertising market where ad blockers are growing, a study shows that 85% of Internet users who install an adblocker do so because advertising disrupts their Internet browsing. Over the last few years, online advertising has therefore evolved to fit better with the content thanks to the native advertising.  With 7% growth per year, […]

Preheader : encourage your contacts to open your emails

Preheader : encourage your contacts to open your emails

The preheader is often used incorrectly only to display the link to the web version of an email marketing campaign. If the web copy has to be included in your message, there is no need to display it in the inbox preview. This mention must be integrated further in the body of the message so […]

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