Mailify's Blog

Tips to improve your email newsletter results, stay up-to-date with our email marketing software features, and stay on the cutting edge of email marketing and newsletter tech news.

Email Marketing

Everything you need to know about email marketing! We like to call ourselves experts in this field, and in this category we aim to offer you a wide variety of facts about it.

What is email marketing? Email marketing is said to be one of the strongest marketing channels. It consists of mass-mailing a campaign, which can include discounts, an invitation or simply information, to your list of contacts, so you can communicate with them and engage them. It’s a direct marketing strategy and it’s highly efficient!

The latest news; the email marketing world also follows the trends, and we’ll keep you updated on the latest ones! Everything related to newsletter campaigns and it’s changes, you will know!
It’s features; mailing apps and every tool they can include, and which is the best way to use each of them. Drag-and-drop design editors, tracking tools so you can track your success with data and statistics, email newsletter templates…
It’s advantages: email marketing is becoming more and more popular and it’s for a good reason! It’s amazing ROI return of investment, mailing app’s and its deliverability, it’s effectiveness… sending newsletter campaigns is the best way to communicate with your subscribers and to create brand awareness, so don’t sleep on it!
Tips and tricks; how to create fantastic campaigns? When to send them? How to test which email marketing strategy works better than another? We’ll give you all the advice you need so you become an expert!

[Tutorial] Making an automatic welcome email with Mailify Sunrise

Email marketing automation is already a highly debated topic among marketing professionals around the world. After all, is it a practical way to save time and effort regarding your marketing team – at a very low cost. It’s only normal, then, that companies seek to automamize their digital marketing actions. It was also normal for […]

Landing Pages and email marketing: how to do it with Mailify Sunrise

With Mailify Sunrise, you can create email marketing campaigns, landing pages and other resources such as: SMS, forms and questionnaires, etc… to attend a specific need. For example, creating a landing page that shows a product in sale and redirecting the recipients of your SMS campaigns there. But first, let us begin by understanding what […]

Mailify Sunrise launch: discover the brand-new platform

Apply the best practices to optimize your email campaigns After months of hard work and dedication from everyone here at Mailify, we’re very proud and excited to present the latest version of our marketing solution: Mailify Sunrise. In this article, we’ll explore some of the key features of this new version, which we hope will […]

Get More Love From Your Valentine’s Day Email Marketing

This Valentine’s Day, millions of marketers will be emailing special offers and promotions to help consumers find that special something for their loved ones. But how can they make sure their campaigns are effective? Here are three email “relationship rules” to ensure your Valentine’s Day promotion gets the love it needs: Be responsive. In any […]

[Infographic] B2B Email Marketing Stats – 2017 Edition

Mailify’s latest market study reveals email marketing stats and shows trends and statistics in the B2B world. Create an account for free and start sending out email marketing in a matter of minutes – let these trends guide you on your emaling journey! Based on our exclusive data, which is based on our own newsletters sent between […]