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SMS campaigns can be defined as a marketing strategy that consists in sending promotional and sales messages to mobile devices using a short text. It is a communication tool that is much used by companies that want to communicate effectively and quickly with their contact list.
SMS advertising campaigns have an excellent opening rate of about 95%.
Mailify is a reference sending platform for your SMS marketing campaigns.
The marketing sms is a message used to send promotional offers to your customers. This can be a sales proposal, or an invitation to your events...
The SMS notification, also called alert notification messages, allows companies to inform their customers of an action done or to be done. They are related to critical information often expected by the recipient (password change, alerts, notifications of shipment or order delivery, confirmation or reminder of appointments, etc...).
Professional SMS campaigns are an integral part of the companies' communication strategy. They make it possible to convert prospects and build customer loyalty.
The message of your SMS marketing must be clear and concise in order to capture the attention of your contacts. An SMS can contain 160 characters. An SMS campaign can contain up to 450 characters, meaning the equivalent of 3 sms, to be sent in a single message block.
You can personalize the sender of your SMS campaign. This personalization allows you to be identified more easily and to create a trust-based relationship with your recipients. It is also possible to personalize the content of each SMS sent with dynamic fields (First name, Last name...).
The link to a mobile landing page allows you to enrich your SMS marketing with a longer message. They promote quick access to important information and engage your customers.
A "simple" SMS is understood to be when you insert a link to your website or to a web page not hosted by our Mailify.
We define an "enriched" SMS as a link to a landing page created from Mailify. The pages created with Mailify are automatically responsive.
You can test our SMS marketing solution for free during 30 days (500 email credits and 10 SMS credits included). The number of SMS credits debited per SMS sent will depend on the length of your message. Mailify also allows you to send SMS internationally (list of countries available on request). The rates of the SMS packs do not change. Only the cost in credit per SMS sent can vary according to the destination.
Create your first campaigncheck_circle Unlimited contact import (manual or synchronized)
check_circle Personalization and behavioral targeting
check_circle Automatic management of the SMS STOP
check_circle Automatic management of unsubscriptions
check_circle SMS marketing or notification
check_circle SMS up to 450 characters
check_circle Inserting links
check_circle Message preview
check_circle Dynamic fields
check_circle Immediate or scheduled sending
check_circle Single or mass sending
check_circle Sender personalization
check_circle Sending of automatic campaigns
check_circle Sending of tests
check_circle Detailed report based on one or several campaigns
check_circle Behavioral tracking
check_circle Targeted follow-up emails
check_circle Integrated Reply Management
Analyzing the detailed statistics of your SMS marketing campaigns allows you to measure the profitability of the campaigns sent and to improve your next campaigns. It is essential to measure the effectiveness of your campaigns to determine if you have reached your objectives. Our sales SMS sending platform, Mailify, gives you many statistics on your sendings: opening rate, click rate...
Learn more about campaign analysisWhen we talk about SMS marketing campaign, it can also include marketing automation (or trigger marketing). SMS automation means the automatic sending of your messages according to the profile and behavior of your recipients.
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